Matt Mason is a creative executive, entrepreneur, and author who has spent two decades finding the narrative inside technologies the world doesn't have language for yet.
He began his career as a pirate radio and club DJ in London. At 23, he became the founding Editor-in-Chief of RWD, growing it into the UK's largest music magazine by circulation and one of the country's largest early digital music platforms, receiving the Prince's Trust London Business of the Year Award and being selected as a face of Prime Minister Gordon Brown's Start Talking Ideas campaign.
He then moved to New York to write The Pirate's Dilemma, published by Simon & Schuster in the US and Penguin in the UK, and across ten countries. It was the first book in Amazon's history to reach #1 on the economics bestseller list and the rap chart, at the same time.
What followed was a series of roles at the frontier of each new technological wave: head of marketing and Chief Content Officer at BitTorrent (170 million active monthly users, 30% of global internet traffic at peak); Chief Marketing Officer at Kraken, one of the world's leading digital currency exchanges; Studio Head at 1-800-N0TH1NG, Sony Pictures Entertainment's innovation lab; and employee #1 at Palm NFT Studio — a ConsenSys-backed company that raised $37MM and built NFT platforms for Warner Brothers Discovery, Universal Music, and Damien Hirst.
He was named #11 on Fast Company's 100 Most Creative People in Business list. His journalism has appeared in The Guardian, Dazed & Confused, VICE, Adweek, and publications across 20+ countries. His short story Hard Times was published by Penguin, won Best in Show at SXSW, and was exhibited at MoMA in New York.
Today, Matt works as a Fractional CMO with a maximum of four companies at a time, helping founders in AI, blockchain, deep science, and frontier technology define their narrative, build their go-to-market architecture, and implement the AI-powered marketing infrastructure that lets early-stage teams move at speed.
Currently accepting new engagements. Book a call.